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Parks & Public Spaces
Application from iDEKO Productions for “MAC Cosmetics Summer Launch,” an event to take place in Bryant Park from June 2 through June 4, 2017
WHEREAS, iDEKO Productions (the "Applicant") submitted a permit application to hold "MAC Cosmetics Summer Launch," a special event to promote Mac Cosmetics' products which took place in Bryant Park from Friday, June 2 through Sunday, June 4, 2017 from 1:00PM to 9:00PM (the "Event"); and
WHEREAS, The Event was held adjacent to the 40th Street chess & backgammon area of Bryant Park, to consist of a round stage with a makeup station where participants could have their makeup professionally done free of charge and take free product samples; and
WHEREAS, The Event included five musical time slots, comprised of three live performances and two DJ sets, each day with amplified sound; and
WHEREAS, The Event will feature signage including a 10' x 10' billboard; and
WHEREAS, The Applicant estimates a total attendance of approximately 600 people over the three-day course of the event; and
WHEREAS, The chess and backgammon stations will be moved during the Event so that no park user will lose access to those activities during the Event; and
WHEREAS, The Applicant is a stakeholder in the general vicinity, as it currently operates a store in Times Square and is in the process of opening a new store, also in Times Square; and
WHEREAS, No members of the public commented on this application; and
WHEREAS, Although Community Board Five found no reason to oppose this event as, although it was commercial in nature, it also provided a significant contribution that helps provide the Bryant Park Conservancy's free activities, the event permit submission occurred too late for the proper public review of the application; therefore, be it
RESOLVED, Community Board Five recommends denial of the application from iDEKO Productions for an event that took place in Bryant Park from June 2 through June 4, 2017; and be it further
RESOLVED, As the timing of the application being submitted to the Parks Department prevented a proper public hearing by Community Board Five in advance of the event, Community Board Five continues to request that the Parks Department extend the minimum notice required of event applications, to ensure that they can be heard at a public hearing.