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Landmarks
30 Rockefeller Plaza, application for interior alteration work on the mezzanine within three existing storefront vitrines and across a portion of the ceiling
At the regularly scheduled monthly meeting of Community Board Five on Thursday, July 10, 2014, the following resolution passed with a vote of: 38 in favor, 0 opposed, 1 abstained, 1 present not entitled to vote.
WHEREAS, 30 Rockefeller Plaza is an Art Deco style skyscraper lobby, designed by the Associated Architects and built in 1931-33 as part of an Art Deco style office, commercial and entertainment complex, which comprises the Rockefeller Center Individual Landmark; and
WHEREAS, The applicant proposes to perform alterations within the interior designated mezzanine area in order to delineate a waiting area for The Rainbow Room; and
WHEREAS, The proposed work includes the installation of static LCD screens and platinum mirrors at the return, soffits and sills within three existing interior storefront vitrines along the south wall of the mezzanine for the display of Rainbow Room and Art Deco-inspired imagery; and
WHEREAS, The 5 foot square LCD screens would be installed approximately 20 inches behind the existing glass and would not damage or impact the existing bronze trim, bronze frames, stone or glass of the vitrines; and
WHEREAS, The LCD screens would be outside of the designate area, although visible from within the designated area; and
WHEREAS, The applicant represented that the LCD screens will not have the capacity for moving imagery, that the static images will not change frequently, and that the LCD screens will be used only for Rainbow Room branding and not for event or other third-party advertising; and
WHEREAS, The proposed work also includes the installation of a new removable Art Deco graphic film on the ceiling of a portion of the mezzanine to define the space of the waiting area; and
WHEREAS, The proposed work is appropriate for the style and aesthetic of the building and would be removable and reversible without damage to the historic fabric of the designated interior; therefore be it
RESOLVED, Community Board Five recommends approval of the application for interior alteration work on the mezzanine within three existing storefront vitrines and across a portion of the ceiling at 30 Rockefeller Plaza, provided that the LCD screens will not display moving imagery, the static images will not change frequently so as to give the appearance of moving imagery, and the LCD screens will not be used for event or other third-party advertising.