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Parks & Public Spaces
Fieldstone Promotions application to conduct a special event in Horace Greeley Square on Tuesday June 15, 2010, 12:00 PM - 4:00 PM, in order to conduct a product launch and public relations event for Ocean Spray Cranberries, Inc. and Jet Blue
WHEREAS, Community Board Five takes its role in the review of applications for Parks Special Events seriously and requests an opportunity to review the application before a permit is granted by the Parks Department Special Permit Office; and
WHEREAS, Fieldstone Promotions has submitted an application to conduct a special event to promote Ocean Spray's new Blueberry Juice and Jet Blue in Horace Greeley Square on Tuesday June 15, 2010, between the hours of 12:00 PM and 4:00 PM, requiring set-up to begin at 12:00 AM and dismantling and clean-up to be completed by 8:00 PM; and
WHEREAS, In addition to application and permit fees, the applicant would be paying a $45,000.00 donation to the 34th Street Partnership; and
WHEREAS, A large conveyor belt would be set-up from which 19,000 samples of Ocean Spray's Blueberry Juice would be distributed, as well as several other props and displays; and
WHEREAS, The proposed event would require a footprint of at least 50'-0" X 50'-0"; and
WHEREAS, The event is commercial in nature, overwhelming in scale, and would inhibit public access to the park for a significant amount of time; therefore, be it
RESOLVED, That Community Board Five recommends denial of the application by Fieldstone Promotions to conduct a special event in Horace Greeley Square on Tuesday June 15, 2010, in order to conduct a product launch and public relations event for Ocean Spray Cranberries, Inc. and Jet Blue.
The above resolution passed by a vote of 35 in favor; 1 opposed; 1 abstaining.