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Parks & Public Spaces

Application from Madison Square Park Conservancy for “L.L. Bean Outsiders at Work”, a marketing event in Madison Square Park from June 19th-21st, 2018

WHEREAS, The Madison Square Park Conservancy (“Applicant”) intends to submit a permit application to the Parks Department for “LL Bean Outsiders at Work,” a marketing event to be held in the southwest gravel section of Madison Square Park; and

WHEREAS, Set-up would begin at 10 PM on June 19th; with the event beginning at 12 PM on June 20th, ending at 6 PM on June 21st, and with cleanup and dismantling of the event in all respects to be finished overnight on June 22nd; and

WHEREAS, The event is to consist of a series of pavilions and small booths allowing for co-working, to encourage the use of the spaces for individuals or small groups of colleagues to work in the outdoors, or as stated by applicant, to encourage “outdoor seating, meeting space and low impact engagement opportunities for people to work and collaborate in the Park;” and

WHEREAS, Signage will be limited to branding that is restrained and suitable as to size and quantity; and

WHEREAS, There will be a one-hour introduction promoting the concept, after which public signups will be available to the public to reserve a seat or multiple seats if holding small group meetings; and

WHEREAS, There will be no amplified sound, no products distributed, no food distributed, and that every effort will be made to minimize the impact on the use of the park by the general public while this event is ongoing; and

WHEREAS, Applicant has indicated that in return for the private use of public space for this event, a substantial contribution to the Park will be made, which is consistent with past practice and necessary for the funding of the Park per its contractual agreement with the Parks Department, that allows for four annual marketing events, of which this is the first for 2018; and

WHEREAS, L.L. Bean is making an additional in-kind donation of materials and clothing to the operating staff of the Conservancy to help its park maintenance workers maintain and service the Park; and

WHEREAS, All operational aspects of the event, including sanitation and potential queueing, have been planned for in a satisfactory manner; and

WHEREAS, Community Board Five believes that the nature and conduct of the event as proposed is satisfactory and consistent with its past approvals for the four marketing events done in past years; therefore, be it

RESOLVED, Community Board Five recommends approval of the application from Madison Square Park Conservancy for “L.L. Bean Outsiders at Work”, a marketing event in Madison Square Park from June 19th-21st, 2018.

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