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Parks & Public Spaces

Application from AWESTRUCK Marketing Group for “Flaviar Holiday Booth,” to be held in Bryant Park on December 6th, 2019

At the regularly scheduled monthly Community Board Five meeting on Thursday, December 12, 2019, the following resolution passed with a vote of 36 in favor; 0 opposed; 1 abstaining:

WHEREAS, Sean Oakley of AWESTRUCK Marketing Group on behalf of Flaviar (“Applicant”) submitted an application to hold Flaviar Holiday Booth, a marketing event, on the Southeast Plaza of Bryant Park on December 6th, 2019; and

WHEREAS, The Event will take place between the hours of 8:00 am and 9:00 pm, with set-up beginning at 12:01 am and load-out completed by 7:00am the following day; and

WHEREAS, The Event's footprint will consist of a 10’ x 10’ market booth to introduce Flaviar, a membership subscription service of premium bottles of small-batched whiskey; and

WHEREAS, Flaviar will sell merchandise containing comical misprints and "mistakes," with each item valued at $300 a piece, which will elicit shocked reactions from shoppers; and

WHEREAS, Flaviar will have a hidden camera in the booth to capture this reaction, which will be followed by staff explaining the service that is actually being offered;

WHEREAS, Staff will request a consent waiver signed by anyone captured on camera, and will not utilize any footage without obtaining said waiver; and

WHEREAS, Flaviar will not offer or sell any tasting of their products (small-batched whiskey); and

WHEREAS, The Event will have no activities outside of the booth, with all footage to be collected inside the booth only; and

WHEREAS, The Event will not have any amplified sound, minimal signage, and the structure closely
resembles that of the other vendor booths throughout the Market; therefore, be it

RESOLVED, Community Board Five recommends approval of the application from AWESTRUCK
Marketing Group for “Flaviar Holiday Booth,” to be held in Bryant Park on December 6th, 2019; and be
it further

RESOLVED, As the timing of the application being submitted to the Parks Department prevented a
proper public hearing in advance of the event, Community Board Five continues to request that the
Parks Department extend the minimum notice required of event applications to 45 days, to ensure
that they can be given a proper public hearing.

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